Herman Mashaba is the founder and leader of Action SA.
He is confident that his party will enjoy support from many ‘gatvol’
South Africans.
Those who had never bothered to register as voters.
He says his party’s volunteers are helping thousands of apathetic citizens sign up.
Most recent polls ignore this factor, he says.
They rate the party’s national support in the low single digits.
He cites the 10% ActionSA polled in a recent by-election in rural Limpopo.
Despite only entering the contest two months before the vote.
The successful entrepreneur turned politician says the party has spread nationwide.
By drawing on the distribution strategy used to build his successful BlackLikeMe business.
He spoke to Alec Hogg of BizNews.
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